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SEO & PPC Marketing

To increase the visibility of your website in search engines, with the aim to receive higher numbers of targeted, relevant visitors to your site, you need to consider how search engine friendly, or how visible your website is. After all, you can be fairly certain that the competitors ranking above you will be putting in the time and money to make their sites perform well.

There are two main ways to gain visibility in search engines, through Search Engine Optimisation (SEO) and through Pay Per Click (PPC) Marketing. Search engines result pages are split into two main sections; one for PPC and one for SEO.

At Vivid Brighton we can help create and develop both an SEO and PPC digital marketing campaigns that meets your needs and budget.

Search Engine Optimisation (SEO)
We will always be as honest with our clients about the investment needed to ensure an SEO campaign’s success and we will help you to achieve realistic expectations. We will never guarantee first page rankings on Google, and you should beware of companies that do, because, ultimately, only Google itself can do that. However, we can guarantee honesty and full reporting on the activities we conduct for you.

Pay Per Click (PPC)
While it can take time to achieve visibility in the SEO section, it is relatively quick to get excellent visibility in the PPC section, making PPC a great way to bridge the gap. Since you can bid on the exact keywords or phrases that your potential customers will be using to find your website, PPC is one of the most targeted forms of advertising available. At Vivid Brighton we can make sure your PPC campaign is set up correctly from the start, decreasing the cost and amount of time it takes to gain traffic through this form of paid search.

That’s Vivid Brighton: creative by design.

Please do get in touch to discuss your digital marketing requirements.